eFootball is set to host the World Festival in July alongside 9th anniversary events

Last month’s billion download milestone didn’t really come with enough time to sit back and admire it. eFootball has already moved on to the next thing, lining up a world finals event, a returning festival, and an anniversary campaign all at once. The eFootball Championship 2026 World Finals land on July 26th in Bangkok, folded into the wider World Festival again. It’s not just a stage and a bracket. The whole thing is built out into a larger event, so you’ve got people turning up to play, wander around, and watch it all happen in the same place. Keeping it in Bangkok feels like a safe bet after last year, rather than a coincidence. ... [MORE]