How Riz Ahmed Used James Bond to Make 'Bait,' His Most Personal Project Yet

The Amazon Prime Video limited series "Bait" begins when Shah Latif, a British South Asian actor, sees a chance to throw his name into the ring to be the next James Bond. But the deliberately chaotic show, which emerges in a jumble of languages and filmmaking styles over six episodes, doesn't really have much to do with a guy who wants to be the first brown 007. No, it's about Riz Ahmed, the guy who's playing Latif. It's about Ahmed's career-long doubts and flights of ego. And it's about his imposter syndrome and the self-lacerating inner voice that is manifested on screen in . . .