Tony Seiniger, Poster Designer and “Godfather of Movie Advertising,” Dies at 87

He put illustrator Drew Struzan on the road to greatness and was behind the marketing for films including ‘Jaws,’ ‘Poltergeist,’ ‘The Rocky Horror Picture Show’ and ‘Field of Dreams.’Tony Seiniger, the poster designer who also oversaw marketing campaigns for such classic movies as Jaws, Poltergeist, Ferris Bueller’s Day Off and Total Recall, died Monday in Atlanta, his family announced. He was 87. Known as the “Godfather of Movie Advertising,” Seiniger took unknown illustrator Drew Struzan under his wing and gave him his start as a poster designer in Hollywood. Struzan would become a show business legend. The New Yorker was...